Multiple Choice
Novice Telecom is a manufacturer of cell phones.The company is planning to launch a new model of smart phone and the pre-launch marketing has created much hype in the market.In order to cash in on the hype,the company charges a high price during the initial stages of the product's launch.Identify the pricing strategy this company is using.
A) optimal pricing
B) skim pricing
C) penetration pricing
D) auction pricing
E) freemium pricing
Correct Answer:
Verified
Correct Answer:
Verified
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