Multiple Choice
Immediately after a news report about people getting sick from eating at Waikiki Delights,a delicatessen store,the President of Waikiki Delights appeared on a number of TV shows to describe their stringent supply chain management and health regulations.This communication can be best classified as ________.
A) sales promotion
B) conversation advertising
C) social media
D) public relations
E) personal selling
Correct Answer:

Verified
Correct Answer:
Verified
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