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    Exam 3: Retailing in Electronic Commerce: Products and Services
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    The Situation in Which an Online Marketing Channel Upsets the Traditional
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The Situation in Which an Online Marketing Channel Upsets the Traditional

Question 58

Question 58

Multiple Choice

The situation in which an online marketing channel upsets the traditional channels due to real or perceived damage from competition defines


A) disintermediation.
B) channel conflict.
C) distributor reassignment.
D) partner disassociation.

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