Multiple Choice
The matching of services,products,and advertising content with individual consumers and their preferences best describes
A) smart marketing.
B) relational marketing.
C) personalization.
D) decentralized marketing.
Correct Answer:
Verified
Correct Answer:
Verified
Q3: The craft of increasing site rank on
Q4: Ad categories include classified,display,and static.
Q5: Personalization,behavioral targeting,and data mining are three key
Q6: Software that gathers user information over an
Q7: Tiny graphics files embedded in e-mail messages
Q9: The most important factor for predicting customer
Q10: Which of the following is a market
Q11: What are the five basic principles of
Q12: Common criteria used for effective market segmentation
Q13: Advantages of online surveys include<br>A) privacy and