Multiple Choice
When a right to a public relations effort is offered to one particular medium since the medium reaches a substantial number of people in the target audience, it is known as a(n) _____.
A) social network
B) mnemonic
C) press release
D) exclusive
E) press conference
Correct Answer:
Verified
Correct Answer:
Verified
Q26: One of the most critical external publics
Q27: It is often difficult to measure the
Q28: Advocacy advertising is concerned with propagating ideas
Q29: While considered a form of advocacy advertising,
Q30: Public relations is typically a short-term strategy,
Q32: _ include employees, stockholders, and investors of
Q33: The relative cost of public relations is
Q34: Public relations is usually controlled by a
Q35: Which of the following is used to
Q36: According to Thomas. L. Harris, public relations