Which of the Following Is True of Total Audience

Multiple Choice

Which of the following is true of total audience?

A) It is the total number of homes viewing any five-minute part of a telecast.
B) It is the percentage of households using TV in a specified time period that are tuned to a specific program.
C) It represents 1 percent of all the television households in a particular area tuned to a specific program.
D) It is an electronic measuring device that incorporates the technology of the old-style audimeter.
E) It is the percentage of homes in a given area where TV is being watched during a specific time period.