Which of the Following Is True of Retail Advertising

Multiple Choice

Which of the following is true of retail advertising?

A) It is done by large companies on a nationwide basis or in most regions of the country.
B) It takes the form of direct-response advertising.
C) It is done to build store traffic and sales.
D) It is designed to stimulate demand for the general product class or an entire industry.
E) It is targeted at marketing channel members such as wholesalers, distributors, and suppliers.