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    Exam 10: Brand and Product Decisions in Global Marketing
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    Perceptions and Attitudes About a Product's Origins Can Be Positive
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Perceptions and Attitudes About a Product's Origins Can Be Positive

Question 51

Question 51

True/False

Perceptions and attitudes about a product's origins can be positive or negative.On the positive side,"German" is synonymous with quality engineering as "Italian" is with style.

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