Multiple Choice
Suddenly, as if out of nowhere, Jennifer begins to see coconut-flavoured coffee advertised everywhere.In any café or restaurant, she sees posters and signs for coconut lattes, coconut iced coffees and coconut milk-covered coffee beans.A few months later, Jennifer notices that she doesn't see anything related to coconut-flavoured coffee anymore.What did Jennifer experience?
A) The endowment effect
B) A fad
C) Sensory marketing
D) Subliminal perception
Correct Answer:

Verified
Correct Answer:
Verified
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