Multiple Choice
Which of the following is the best example of a utilitarian shopping motive?
A) A consumer shops to 'hang out' with friends at a local shopping centre.
B) A consumer shops because he or she loves the thrill of finding a bargain.
C) A consumer shops to efficiently purchase groceries for the week.
D) A consumer shops because he or she enjoys attention from salespeople.
Correct Answer:
Verified
Correct Answer:
Verified
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