If You Were Asked to Conduct a SWOT Analysis for Nike

Multiple Choice

If you were asked to conduct a SWOT analysis for Nike, you would not evaluate which of these market opportunities?

A) serving additional customer groups or market segments.
B) growing buyer preferences for substitutes for the industry's product.
C) acquiring rival firms or companies with attractive technological expertise or capabilities.
D) expanding into new geographic markets.
E) demographic trends that favor increased repeat purchases and/or higher volume purchases of the company's product.