Multiple Choice
A low-cost leadership strategy becomes competitively powerful when
A) buyers of the product or service use the product or service in the same ways.
B) the offerings of rival firms are essentially unique, different, and customized to end users.
C) price competition among rivals is absent.
D) buyers prefer that the products/services of competing sellers have widely varying attributes and prices.
E) buyers have high switching costs.
Correct Answer:
Verified
Correct Answer:
Verified
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