Question 1

Which of the following samples would be gathered for a two-mode network study of a high school?

Accepted Answer

A)  students who are siblings
B)  students of various grades
C)  cafeteria workers,principals,and counselors
D)  teachers and the Parent-Teacher Association D

Question 2

A researcher writes a survey question that asks,"Who was your favorite teacher?" Steven,a respondent,realizes after taking the survey that he listed his favorite college teachers,and not elementary school teachers.He wanted to finish the survey quickly,so he didn't search his childhood memories.This is an example of ________ bias.

Accepted Answer

A)  instrument
B)  recall
C)  projection
D)  selection B

Question 3

List and describe two significant drawbacks of collecting social network data via electronic networks.

Accepted Answer

Online social networks are unique networks and are a new forum for the collecting and analysis of social network data.There are many advantages,but some drawbacks.One challenge is structuring data-collecting processes to adequately address concerns about subjects' and their network members' consent and privacy.Another drawback is that online networks are different than real-world networks.They are more digital and less physical,less responsive to local community norms,and do not include as many dimensions of communication.The biggest drawback to online social network data is that the data tend to be relevant only to a subset of the general population and therefore are not highly generalizable.The "digital divide" means that people from lower social strata have less access to online social networks.

Question 4

In a matrix,a tie is represented by which symbol?

Accepted Answer

A)  -
B)  0
C)  1
D)  A

Question 5

Which social network would we expect to have the MOST heterogeneous composition?

Accepted Answer

A)  members of a local Lutheran church
B)  students at a high school
C)  smartphone users
D)  professional sociologists

Question 6

ABC Bowling celebrates friendship and reciprocity among its league bowlers,but the adult bowling leagues have very few social ties to the youth bowling league.There is a ________ between these two groups within the same network.

Accepted Answer

A)  anti-reciprocity
B)  node
C)  structural hole
D)  negative equivalence

Question 7

A sociologist studies a social network in a local business association and finds that business owner Marjorie has the quality of centrality.Accordingly,the sociologist expects Marjorie to

Accepted Answer

A)  have a higher number of alters in the local business district.
B)  influence the flow of information and resources in the business association.
C)  transfer her business networks into the political sphere.
D)  have more emotionally close ties with others.

Question 8

Briefly describe a study you could conduct that would qualify as a social network analysis.Which quality of your study makes it a social network analysis?

Accepted Answer

The answer of Briefly describe a study you could conduct...

Question 9

In a study of social support networks,which is the greater threat: recall bias or instrument bias? Explain why you think one is a greater threat than the other.

Accepted Answer

The answer of In a study of social support networks,which...

Question 10

These hypothetical networks show that people who maintain weak ties often have what advantage? They

Accepted Answer

A)  quickly accept strong ties when strong ties become available.
B)  have a higher degree of centrality,which is associated with higher social status.
C)  tend to have access to more distant regions of a network.
D)  intensify strength in the few ties that they do have.

Question 11

Hierarchical mapping techniques may ask a respondent to list names in concentric circles moving from ________ in the center to ________ in the outer rings.

Accepted Answer

A)  bridging ties;equivalences
B)  positive valences;negative valences
C)  strong ties;weak ties
D)  proper names;nicknames

Question 12

A social network must include both ________ and ________.

Accepted Answer

A)  social actors;relations between them
B)  real-world interactions;online interactions
C)  historical data about a group;contemporary data about the same group
D)  well-connected social actors;loners

Question 13

What is the biggest limitation of online social network data?

Accepted Answer

A)  The digital divide limits the generalizability of these data.
B)  People tend to form cliques with online social networks.
C)  The data is being produced too quickly for scientists to gather or analyze.
D)  Online social network data reveals very little about people's "offline" lives.

Question 14

Dr.Williams conducts a social network study of how parents express grief and receive support online following the death of a child.Dr.Williams is disappointed to find that selection bias strongly influenced the sample,as evidenced by the fact that the sample

Accepted Answer

A)  is mostly affluent white parents in wealthy countries,because this population has disproportionate access to the Internet.
B)  includes numerous "fake" participants who did not experience the death of a child.
C)  is composed of people in Dr.Williams's own social network,those more likely to reply to his request to participate in the study.
D)  offered memories that were more emotionally accurate than historically accurate,due to intense stress.

Question 15

A sociologist interviews James about his role in the social network of his small town.In this study,James is the

Accepted Answer

A)  alter.
B)  clique.
C)  tie.
D)  ego.

Question 16

A directed network tie is one in which

Accepted Answer

A)  a relationship is heavily shaped by a social institution such as prison,school,or religion.
B)  one person directly establishes a relationship with another person.
C)  reciprocity may or may not occur.
D)  a researcher establishes a relationship between two social actors for the sake of a study.

Question 17

List one position generator.List one resource generator.What is the difference between them?

Accepted Answer

The answer of List one position generator.List one resource generator.What...

Question 18

When a sociologist studies a network from the perspective of individual actors within the network,the sociologist has adopted a(n)________ network approach.

Accepted Answer

A)  sociocentric
B)  egocentric
C)  centrality
D)  sociological

Question 19

Which two people have the strongest equivalence?

Accepted Answer

A)  a person in China and a person in America,both of whom speak Chinese
B)  two friends who work at the same company and exercise at the same health club
C)  two people from different cultures,both of whom have strong "bridge" qualities
D)  two friends with strong reciprocity

Question 20

Why is direct observation rarely used to collect social network data? Direct observation

Accepted Answer

A)  used to be preferred,as in ethnographies of small societies,but it is less feasible with large populations.
B)  does not reveal people's motivations or tie valences,and thus it does not produce useful data.
C)  has been replaced by "big data" generated from people's digital lives.
D)  cannot be reduced to matrix-based data organization.

Exam 13: Social Network Analysis