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Which Statement Concerning the American Customer Satisfaction Index Is Correct

Question 88

Multiple Choice

Which statement concerning the American Customer Satisfaction Index is correct?


A) The study is not an accurate representation of U.S. consumers.
B) The total sample size is too low.
C) The ratings of retailers are based on at least 250 interviews with current customers.
D) Department store chains are excluded from the sample of retailers studied.

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