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    Exam 3: Generating and Exploiting New Entries
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    Offering a Small Product Range to a Small Number of Customer
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Offering a Small Product Range to a Small Number of Customer

Question 43

Question 43

Multiple Choice

Offering a small product range to a small number of customer groups is: 


A) a narrow-scope strategy.
B) an imitation strategy.
C) a broad-scope strategy.
D) a way of reducing market uncertainties.

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