Multiple Choice
In MacDonald's most small firms, a process which is usually routinized is
A) developing a new product.
B) launching a new promotional campaign.
C) making a burger.
D) expanding internationally.
Correct Answer:

Verified
Correct Answer:
Verified
Q54: A capability that is needed to win
Q55: Resources and capabilities need to be appraised
Q56: An organizational capability requires<br>A)many unique resources.<br>B)just one
Q57: Dynamic capabilities are useful in fast changing
Q58: The value of a brand is the
Q59: Tight complex organizational routines<br>A)are based on unique
Q60: Resources are ultimately more important than capabilities.
Q61: A capability that is "needed to play"
Q62: Human resource capabilities<br>A)include the skills to train
Q63: To stop rivals acquiring a core resource