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What Could Jell-O Use to Determine If Consumers Perceive a Void

Question 87

Multiple Choice

What could Jell-O use to determine if consumers perceive a void in snacks that are easy to handle and wholesome, and if customers think Jell-O Pudding Pops would fill that void?


A) predictive modelling
B) a perceptual map
C) product positioning
D) a trend analysis

Correct Answer:

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