Multiple Choice
Big Sky Brands have introduced Jones Carbonated Candy, a candy that delivers a blast of the most popular Jones soft drink flavours along with an oddly enjoyable tongue-tingling sensation. Which strategy would most likely be used with this product to convince consumers to try it and not buy some other brand?
A) price lining
B) price fixing
C) penetration pricing
D) price skimming
Correct Answer:
Verified
Correct Answer:
Verified
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