Multiple Choice
Tickets to the combined amusement park and water slide were $49 for the day. Then the company gave customers the option to purchase tickets for either the amusement park or the water slide for $18. To help keep costs in line, the park management also began charging its customers a small parking fee. Initially, the cost of parking was figured into the $49 price. What is the amusement park using?
A) price bundling
B) potential (or base) pricing
C) unbundling
D) professional services pricing
Correct Answer:
Verified
Correct Answer:
Verified
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