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    Business
  3. Study Set
    Introduction to Business
  4. Exam
    Exam 11: Product and Promotion: Creating and Communicating Value
  5. Question
    Product Consistency Is the Measure of How Reliably a Firm's
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Product Consistency Is the Measure of How Reliably a Firm's

Question 248

Question 248

True/False

Product consistency is the measure of how reliably a firm's product delivers on its promised quality level.

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