Multiple Choice
A masseuse offers services to help consumers relax and feel better. The time of day, the level of talent of the masseuse, and the masseuse's attitude at the time of service may determine the quality of service the patron receives. This is an example of differences in service quality. What do we call such differences in service quality?
A) intangibility
B) variability
C) responsiveness
D) reliability
Correct Answer:
Verified
Correct Answer:
Verified
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