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    Advertising and Promotion Study Set 2
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    Exam 10: Evaluation of Print Media
  5. Question
    Ads in Magazines That Utilize Pop-Ups,heavy Inserts,talking Ads or Other
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Ads in Magazines That Utilize Pop-Ups,heavy Inserts,talking Ads or Other

Question 2

Question 2

Multiple Choice

Ads in magazines that utilize pop-ups,heavy inserts,talking ads or other techniques to attract readers' attention are sometimes referred to as:


A) multisensory ads.
B) enhanced advertising pages.
C) printaculars.
D) fine-tuned sensory interceptors (FSIs) .
E) distracters.

Correct Answer:

verifed

Verified

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