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When America Online's Customers Were Unhappy with Their Ability to Access

Question 63

Multiple Choice

When America Online's customers were unhappy with their ability to access the Internet quickly,CompuServe,its major competitor,quickly ran ads taking advantage of AOL's problems.Which of the following characteristics of a newspaper made this possible for CompuServe?


A) Extensive penetration
B) Selectivity
C) Flexibility
D) Permanence
E) Reader involvement

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