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    Exploring Marketing Research Study Set 1
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    Exam 16: Sampling Designs and Sampling Procedures
  5. Question
    When Initial Subjects Are Selected Randomly and Additional Subjects Are
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When Initial Subjects Are Selected Randomly and Additional Subjects Are

Question 5

Question 5

Short Answer

When initial subjects are selected randomly and additional subjects are obtained from recommendations of names from the initial subjects,this is a(n)____________________ sampling technique.

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