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Research Suggests That a Number of Conditions Must Be Met

Question 5

Multiple Choice

Research suggests that a number of conditions must be met in order for a person to process a persuasive message using the central route (rather than the peripheral route) . What is one of those conditions?


A) The source must be credible.
B) The source must be trustworthy.
C) The person must be motivated to process the message carefully.
D) The person must have an existing attitude that he or she is willing to change.

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