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  3. Study Set
    Contemporary Advertising Study Set 1
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    Exam 17: Using Out-Of-Home, Exhibitive, and Supplementary Media
  5. Question
    _____,An Emerging Media,refers to Paying a Fee to Have the Product
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_____,An Emerging Media,refers to Paying a Fee to Have the Product

Question 25

Question 25

Multiple Choice

_____,an emerging media,refers to paying a fee to have the product written into a movie or program.


A) Image advertising
B) Product spillover
C) Advertising specialty
D) Premium
E) Product placement

Correct Answer:

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