Multiple Choice
Which of the following is true of business markets?
A) They have more buyers than consumer markets.
B) They use a more complex process than consumer markets to evaluate new products.
C) They can be segmented using psychological variables.
D) They depend only on price and quality to make purchase decisions.
E) They do not employ professional buyers.
Correct Answer:

Verified
Correct Answer:
Verified
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Q26: In the case of selective distribution:<br>A) manufacturers
Q27: Describe the communication element of marketing.
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Q31: In the _ stage of the product
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