Multiple Choice
According to psychologist Abraham Maslow,________.
A) logic alone is enough to persuade an audience
B) the needs of people vary with their different generations,backgrounds,and cultures
C) all people share a common set of needs
D) it is impossible to address the psychological needs of an audience you don't know
E) emotional appeals to audiences cannot be effective
Correct Answer:

Verified
Correct Answer:
Verified
Q61: A solicited sales message is one that
Q62: With reference to Cialdini's techniques for appealing
Q63: The AIDA approach _ situations when you
Q64: When writing a customer claim message,what should
Q65: Which of the following uses the attention-grabbing
Q67: Argumentation is defined as _.<br>A)strengthening a weak
Q68: Most persuasive business arguments involve establishing a
Q69: To develop the most persuasive content for
Q70: When attacking the person who disagrees with
Q71: Which of the following accommodations might be