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    Consumer Behaviour Buying Study Set 2
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    Exam 1: An Introduction to Consumer Behaviour
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    The Multi-Player Online Game "World of Warcraft" Is a Good
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The Multi-Player Online Game "World of Warcraft" Is a Good

Question 41

Question 41

Multiple Choice

The multi-player online game "World of Warcraft" is a good example of:


A) consumer-generated content.
B) the dark side of consumerism.
C) a virtual brand community.
D) anti-consumption

Correct Answer:

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