Question 1

When a telephone book database is re-arranged so that it is organized by phone number,instead of by last name,this type of database is a type of ______ directory.

Accepted Answer

The answer of When a telephone book database is re-arranged...

Question 2

In which type of sampling does every element in the population have a known,nonzero probability of selection?

Accepted Answer

A)  absolute sampling 
B)  relative sampling 
C)  nonprobability sampling 
D)  probability sampling

Question 3

The difference between the sample result and the result of an accurate census is called _____.

Accepted Answer

A)  random sampling error 
B)  systematic sampling error 
C)  primary sampling error 
D)  secondary sampling error

Question 4

In which type of sampling is a subsample drawn using simple random sampling within each stratum of the population?

Accepted Answer

A)  cluster sampling 
B)  stratified sampling 
C)  systematic sampling 
D)  convenience sampling

Question 5

When the head of the marketing research department instructs field interviewers to interview parents at a soccer tournament such that they each interview 10 truck owners,10 SUV owners,8 sedan owners,and 4 owners of sports cars,this represents what type of sampling procedure?

Accepted Answer

A)  systematic sample 
B)  quota sample 
C)  area sample 
D)  multistage sample

Question 6

If a researcher for Procter & Gamble selects five states randomly,and then selects 10 supermarket chains within each of these states to call for a phone survey for research regarding a new shampoo,what type of sampling procedure is being used?

Accepted Answer

A)  systematic sample 
B)  simple random sample 
C)  nonprobability sample 
D)  cluster sample

Question 7

In _____ sampling,a subsample is drawn using simple random sampling within each stratum.

Accepted Answer

The answer of In _____ sampling,a subsample is drawn using...

Question 8

When a researcher has made the decision to conduct a survey using a sample of the population,the FIRST step in the selection of the sample is to _____.

Accepted Answer

A)  define the target population 
B)  determine the sample size 
C)  select the actual sampling units 
D)  select a sampling frame

Question 9

A small number of people who are a subset of the population of interest are known as a(n)______ of the population.

Accepted Answer

The answer of A small number of people who are...

Question 10

A smartphone manufacturer is conducting research regarding how smartphones are used in business.Apply the stages the researcher should go through in the selection of a sample for this research study.

Accepted Answer

The answer of A smartphone manufacturer is conducting research regarding...

Question 11

A census is any complete group whose members share some common set of characteristics.

Accepted Answer

A) True 
 B)False

Question 12

All of the following are reasons for using a sample EXCEPT _____.

Accepted Answer

A)  complete enumeration 
B)  pragmatic reasons 
C)  accurate and reliable results 
D)  destruction of test units

Question 13

Writing the names of the students in a class on separate sheets of paper,shuffling them thoroughly,and then drawing five names "out of a hat," is a type of ______ sample.

Accepted Answer

The answer of Writing the names of the students in...

Question 14

Which of the following refers to any complete group whose members share some common set of characteristics?

Accepted Answer

A)  sample 
B)  population 
C)  stratum 
D)  cluster

Question 15

If Delta Airlines selects randomly a set of 40 flights on a given day,and then selects randomly a group of ten passengers on each of these flights to participate in an in-flight survey,the passengers are _____.

Accepted Answer

A)  PSU 
B)  census 
C)  systematic samples 
D)  secondary sampling units

Question 16

The availability of sampling frames is fairly consistent around the world.

Accepted Answer

A) True 
 B)False

Question 17

The degree of accuracy required in sampling may vary form project to project.

Accepted Answer

A) True 
 B)False

Question 18

All of the following are advantages of quota sampling over probability sampling EXCEPT ____.

Accepted Answer

A)  lower cost 
B)  convenience 
C)  speed of data collection 
D)  lower error

Question 19

A telephone directory that lists the people in the phone book by their street address instead of by their last name is called a _____.

Accepted Answer

A)  snowball directory 
B)  inverse directory 
C)  reverse directory 
D)  sampling frame directory

Question 20

When a researcher puts the name of each person on a sampling frame list on a 3" x 5" card,shuffles the cards thoroughly,and then selects 35 names from the top of the pile of cards for a phone interview study,this is an example of what type of sampling procedure?

Accepted Answer

A)  judgment sample 
B)  simple random sample 
C)  stratified sample 
D)  area sample

Exam 12: Sampling Designs and Sampling Procedures

When a telephone book database is re-arranged so that it is organized by phone number,instead of by last name,this type of database is a type of ______ directory.

In which type of sampling does every element in the population have a known,nonzero probability of selection?

The difference between the sample result and the result of an accurate census is called _____.

In which type of sampling is a subsample drawn using simple random sampling within each stratum of the population?

When the head of the marketing research department instructs field interviewers to interview parents at a soccer tournament such that they each interview 10 truck owners,10 SUV owners,8 sedan owners,and 4 owners of sports cars,this represents what type of sampling procedure?

If a researcher for Procter & Gamble selects five states randomly,and then selects 10 supermarket chains within each of these states to call for a phone survey for research regarding a new shampoo,what type of sampling procedure is being used?

In _____ sampling,a subsample is drawn using simple random sampling within each stratum.

When a researcher has made the decision to conduct a survey using a sample of the population,the FIRST step in the selection of the sample is to _____.

A small number of people who are a subset of the population of interest are known as a(n)______ of the population.

A smartphone manufacturer is conducting research regarding how smartphones are used in business.Apply the stages the researcher should go through in the selection of a sample for this research study.

A census is any complete group whose members share some common set of characteristics.

All of the following are reasons for using a sample EXCEPT _____.

Writing the names of the students in a class on separate sheets of paper,shuffling them thoroughly,and then drawing five names "out of a hat," is a type of ______ sample.

Which of the following refers to any complete group whose members share some common set of characteristics?

If Delta Airlines selects randomly a set of 40 flights on a given day,and then selects randomly a group of ten passengers on each of these flights to participate in an in-flight survey,the passengers are _____.

The availability of sampling frames is fairly consistent around the world.

The degree of accuracy required in sampling may vary form project to project.

All of the following are advantages of quota sampling over probability sampling EXCEPT ____.

A telephone directory that lists the people in the phone book by their street address instead of by their last name is called a _____.

When a researcher puts the name of each person on a sampling frame list on a 3" x 5" card,shuffles the cards thoroughly,and then selects 35 names from the top of the pile of cards for a phone interview study,this is an example of what type of sampling procedure?