True/False
Motive is the force that moves an individual from the state of needing to the state of wanting.
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q218: Individuals who aspire to become members of
Q219: People tend to buy products they believe
Q220: Melanie avoids shopping at a particular store
Q221: The traditional husband- and wife-dominated purchasing behaviours
Q222: Customer loyalty programs are a form of
Q224: What happens to the consumer during the
Q225: The evoked set used in the search
Q226: Marketers have two ways of convincing consumers
Q227: Social class is determined by a multitude
Q228: Whether French Canada is considered a microculture