Multiple Choice
Which of the following market segments could a marketing organization MOST effectively promote to and serve based on the segment's size and profit potential?
A) the staff of foreign embassies from European countries
B) baby boomers
C) captains and crews of sea-going vessels
D) collectors of classic MG sports cars
Correct Answer:
Verified
Correct Answer:
Verified
Q8: Geographic information systems (GIS) simplify the job
Q59: Chinese Canadian consumers have been described as
Q101: A firm that uses market segmentation assumes
Q104: What is a characteristic of using demographic
Q105: Since rubber purchased by Goodyear is utilized
Q108: Which of the following age groups would
Q109: According to Engel's laws, what happens as
Q111: Which of the following LEAST describes concentrated
Q112: Kyle plans to buy new tires for
Q132: The Gap markets apparel to children, teens,