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  3. Study Set
    Contemporary Marketing
  4. Exam
    Exam 16: Pricing Concepts and Strategies
  5. Question
    Generally, Flexible Pricing Policies Are to Be Found a in Mass-Selling
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Generally, Flexible Pricing Policies Are to Be Found a in Mass-Selling

Question 12

Question 12

True/False

Generally, flexible pricing policies are to be found a in mass-selling marketing program, while programs based on individual bargaining rely on one-price policies.

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