Which of the Following Is True of the American Customer

Multiple Choice

Which of the following is true of the American Customer Satisfaction Index?

A) It is not effective in quantifying the value that customers place on products.
B) It is based on customer evaluations of the quality of goods and services.
C) It evaluates only the goods and services produced by the domestic firms.
D) It is updated on a rolling basis once a year by measuring all the sectors of the economy.