Multiple Choice
Which of the following is true regarding our macro-marketing system?
A) Marketing makes people materialistic by creating "false values."
B) Advertising generally raises prices and wastes resources.
C) Marketing tries to satisfy "unwanted demand" rather than genuine wants.
D) Satisfying consumer needs and wants is a dynamic,on-going process.
E) None of these answers is correct.
Correct Answer:
Verified
Correct Answer:
Verified
Q22: Which of the following is NOT a
Q48: Evaluating marketing effectiveness of an individual firm
Q52: A national restaurant chain encourages its customers
Q53: Which of the following does NOT support
Q56: The fact that many firms are too
Q58: Micro-marketing will probably continue to cost too
Q59: Which of the following is NOT an
Q62: According to the text,micro-marketing does not cost
Q76: Consumers-as well as business firms-should behave in
Q137: At the macro level, consumer satisfaction is