Multiple Choice
Which of the following statements about direct channel systems is FALSE?
A) There is no reliance on independent intermediaries whose objectives may be different from the producer's objectives.
B) Suitable intermediaries are always available even when they're needed at the last minute.
C) The producer can be more aware of changes in customer attitudes.
D) Direct channels are more typical with business products than with consumer products.
Correct Answer:

Verified
Correct Answer:
Verified
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