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    Essentials of Marketing Study Set 2
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    Exam 8: Elements of Product Planning for Goods and Services
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    Unsought Products
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Unsought Products

Question 163

Question 163

Multiple Choice

Unsought products


A) require wide distribution but little promotion.
B) are generally unprofitable.
C) should not be marketed.
D) are products consumers want but can't find.
E) None of these answers is correct.

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