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    Essentials of Marketing Study Set 2
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    Exam 7: Improving Decisions With Marketing Information
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    Unless the Problem Is Precisely Defined,research Efforts May Be Wasted
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Unless the Problem Is Precisely Defined,research Efforts May Be Wasted

Question 254

Question 254

True/False

Unless the problem is precisely defined,research efforts may be wasted on the wrong problem and may lead to costly mistakes.

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