Multiple Choice
Which of the following is true of commercial relationships in countries with collectivistic and high-context cultures?
A) The commercial relationship will be limited to a one-time provision of the good or service.
B) Efficiency and innovation will matter more than long-term relationship building.
C) Trust will be a crucial aspect of commercial relationships.
D) The focus of the relationship is likely to be on price and value-for-money.
E) Customer loyalty is likely to be fleeting and short-lived.
Correct Answer:

Verified
Correct Answer:
Verified
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