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Before Launching Its Latest Line of Health Drinks, a Beverage

Question 9

Multiple Choice

Before launching its latest line of health drinks, a beverage manufacturer provided free samples of the health drinks to a large and culturally diverse set of families. It then conducted a survey where the participants were asked about their first impression about the drinks. This is an example of _____ research.


A) qualitative
B) analytical
C) descriptive
D) deductive
E) explanatory

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