Multiple Choice
The washing machines marketed by Taichi failed in Asian markets as those countries lacked the skills necessary to repair and maintain its products. Also, the washing machine spares available in local markets were not compatible with these machines. This product failure is most likely to be a result of lack of attention by the company to the _____ component of the product.
A) core
B) price
C) packaging
D) support services
E) style
Correct Answer:
Verified
Correct Answer:
Verified
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