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    International Marketing Study Set 5
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    Exam 1: The Scope and Challenge of International Marketing
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    John Refuses to Buy Japanese Products Because He Sees This
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John Refuses to Buy Japanese Products Because He Sees This

Question 81

Question 81

True/False

John refuses to buy Japanese products because he sees this as a way of selling out to a nation known for its aggressive behavior. John uses a self-reference criterion to make his decision.

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