Multiple Choice
Which of the following characterizes a globally aware manager?
A) Using one's home culture's values alone to market one's products in foreign countries
B) Accepting the cultural ways of another individual as his or her own
C) Tolerating cultural differences and allowing others to be different and equal
D) Discarding one's home culture's standards to adopt the global cultural standards
E) Controlling any influences that the global cultural standards may have on the marketing process
Correct Answer:

Verified
Correct Answer:
Verified
Q1: To avoid errors in business decisions, it
Q30: Ajax Corporation decides to enter the international
Q34: The controllable elements can be altered in
Q37: Ralph Waite, a marketing manager at a
Q38: Which of the following will best aid
Q39: Which of the following is the most
Q47: An international marketer must deal with at
Q54: For a company at the _ stage
Q74: Political and legal issues a company may
Q75: The most effective approach to build global