In the Latter Half of 2005,a Petroleum Company Ran a Series

Multiple Choice

In the latter half of 2005,a petroleum company ran a series of commercials in which they asked consumers how they could improve and preserve the natural environment.After each individual's responses,an announcer explained how the company was doing more than its share to protect the environment.These commercials were examples of _____ advertising.

A) interactive
B) generic
C) product
D) organizational
E) institutional