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    Business
  3. Study Set
    Contemporary Advertising
  4. Exam
    Exam 13: Using Print Media
  5. Question
    Magazines Determine Their CPM by Dividing the Cost of a Full-Page
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Magazines Determine Their CPM by Dividing the Cost of a Full-Page

Question 106

Question 106

True/False

Magazines determine their CPM by dividing the cost of a full-page ad by their circulation.

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