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    Marketing Management Study Set 4
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    Exam 11: Manage Marketing Channels and Points of Customer Interface
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    Local Farmers of Tampa Bay Is a Group of More
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Local Farmers of Tampa Bay Is a Group of More

Question 1

Question 1

Multiple Choice

Local Farmers of Tampa Bay is a group of more than 100 farmers who have banded together to gain cost and operating economies of scale.The Local Farmers group is an example of a ______ .


A) Retailer cooperative
B) Vertical marketing system (VMS)
C) Corporate VMS
D) Contractual VMS
E) Administered VMS

Correct Answer:

verifed

Verified

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