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    Exam 7: Product Strategy and New-Product Development
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    The New-Product Development Process Can Be Described in Three Steps
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The New-Product Development Process Can Be Described in Three Steps

Question 81

Question 81

True/False

The new-product development process can be described in three steps: (1)identify product opportunities,(2)define the marketplace parameters for the possibility of government regulation,and (3)develop the product opportunity.

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