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Product Followers Are Price-Sensitive and Risk-Averse

Question 76

Multiple Choice

Product followers are price-sensitive and risk-averse.They purchase older generation or discontinued models with lower prices and fewer features.This group of adopters is called the _____________.


A) Laggards
B) Unsure
C) Tried and true
D) Late majority
E) Cheap and cheerful

Correct Answer:

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