Multiple Choice
Marketers use geographic segmentation because ____________________.
A) People are different based on where they live
B) Geography determines one's likes and dislikes
C) Consumers respond differently to marketing strategies and programs based on where they live
D) The East Coast, West Coast, and Midwest are the most important market segments based on size
E) It is the most important way to segment markets
Correct Answer:

Verified
Correct Answer:
Verified
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