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    Contemporary Advertising Study Set 1
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    Exam 18: Relationship Building
  5. Question
    Direct-Mail Advertisers Use Three Types of Lists: House,mail-Response,and _____
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Direct-Mail Advertisers Use Three Types of Lists: House,mail-Response,and _____

Question 47

Question 47

Multiple Choice

Direct-mail advertisers use three types of lists: house,mail-response,and _____.


A) broadside
B) premium
C) letter shop
D) direct
E) compiled

Correct Answer:

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